Letters
Audi A6
Inspired by our short film Sometimes, BBH approached us to adapt its concept into a new idea for Audi. The challenge was to design three-dimensional letters that, from a distance, would appear as random blocks but, at certain angles, would clearly spell out the oh-so-familiar Audi catchphrase: Vorsprung Durch Technik. The film’s music was composed by our partner in crime, Bleip.
Print campaign
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Credits
Client :
Agency :
Production :
Producer :
Director :
Dir of Photography :
Editor :
Post Production :
Music :
Audi
BBH
Blink
Bart Yates / Jeremy Smith
Pleix
Patrick Duroux
John McManus
MPC
Bleip